129756342353281250_17When Beijing's public relations company for production of Faw Hongqi car sizes and publicity planning to list again, when busy, Changchun Faw Group Chairman Xu Jianyi and Faw car (000800, unit) company limited (hereinafter referred to as "Faw-car") of the head, they all choose to avoid red flag car production complex and the topic of government procurement."After the red flag complex, when listing? Access to the Government procurement system, especially the reoccupation (provincial) high level official vehicles market, now is top secret. "An insider said Faw group a subsidiary of Faw executives in the financial weekly national interview revealed that, in view of the related sectors require Faw group must be in 2013Ultimately, overall IPO, currently Faw group intentionally kept a low profile, in order to ensure that the Group next year listed as a whole this task without interference. In addition, the Executive stressed, red flag car when listing, timing is very particular about.����"Because really very sensitive." Complex in addition to ensuring that the overall market for low profile, low profile red flag restart there is more realisticTaking into account. "Red flag car, Faw Group senior now stop talking about domestic, in addition to time this policy considerations, it is facing a number of complex and subtle internal and external pressure. "One person close to the Faw Group's internal decision-making level to the financial and economic state of the magazine points out that, as a group of large profits, Faw-Volkswagen automotive company limited (hereinafter referred to as" Faw-Volkswagen ") 201About Faw 1 full year group net profit of 36.5 billion yuan; in the Faw-Volkswagen joint venture marketing profit "big cake", Faw-Volkswagen Audi's net profit contribution of capacity and long-term 60%. "So, while Audi A6 (including A6L) is currently only about 10% per cent of total domestic high-end business car. But as the official nomineeThe word Germany does not really like to see Faw (Group) launched their own official Red flag brand high-end vehicle, and Audi's direct formation of internal competition.����"The insider said.����Hongqi car news production complex at the same time, a policy message has once again stirred pools of water. On February 24, the Ministry for external and Government offices administration of the State Council was officially announced,Three of the departments under the authority of the CPC Central Party, formed the Organization of automotive industry experts review the 2012 selection models directory of party and Government organs to the public service vehicles (draft for soliciting opinions) (hereinafter referred to as "contents").����Take your posts directory 412 models, are own-brand products. Browse the directory attachment the finance and national magazine found that extended for 2011Year on November 19, the Ministry announced that the party and Government organs selected for official cars Directory policy management rules
wot power leveling, the selected directory of own-brand models all comply with related standards as determined by last year, that is, using cars for public affairs in General and law enforcement patrol car engine displacement does not exceed 1.8 liters, price does not exceed $ 180,000, confidential communication with engine displacement of not more than1.6 litre
world of tanks power leveling, the price does not exceed $ 120,000 pure electric, plug-in hybrids and other new energy car price after deduction of the financial assistance not exceeding $ 180,000; other cars purchase standard determines the actual needs and in accordance with the relevant regulations.����As for official off-roader requires not more than 2.5 l displacement, multipurpose passenger cars not more than 2.4 l displacement. "Bus procurement standards from the lowered gas volume rose from 2 to 1.8 l, price lowered from a maximum of $ 250,000, to a maximum of $ 180,000 "in contrast to the party and Government organs in 2004 using cars for public affairs with standard, this round of readjustments is widely seen as the end of last year the bus procurement regulations which will tilt toward independent brands focused, industry also has been fully prepared for, but still did not expect"On February 24 the 100% are all brands ", these people said," it will provoke (current domestic car companies) foreign joint venture partners picked up the WTO with regard to the relevant provisions and principles of the agreement on government procurement, also deserves close attention. "And as early as last December, has revealed that after the red flag complex
world of tanks power leveling, the lead is expected to becomeFor the leading cadres above the provincial and ministerial level and car and tilt in order to encourage the Government to purchase support national industries, it is recommended that provincial and ministerial level in purchasing units in the bus, key tilt Chery, BYD brand. "As a result, Xu Jian, Chairman of a deliberately evaded the red flags made in the topic, in addition to the fear of objection of the Faw-Volkswagen joint venture in Germany and worried, but also from outsideCommunity pressure. Such as, why more than provincial leadership can only be equipped with a red flag? Bought by Li shufu, Volvo, could in the future? Provincial and ministerial level following why only relatively low-end Chery, BYD? Such a standard, and what is the basis?����"The Faw insiders said. Competitive pressures in the market despite the red flag cars was his "Golden Spoon" was born,But the time, in the face of many competitors in the market, listed on the back of a red flag requires rebuilding the core competitiveness. As the official term for the Audi has high-end business markets maintained a share of around 10%. In response to the official procurement standards "from 2 liters displacement, less than $ 250,000, reduced to 1.8-liter displacement, less than $ 180,000"New provisions, especially against the flag complex of postpartum impact brought about government procurement, financial and economic state of the magazine learned in an interview, Audi car scheme in official cars market scale to lease for sale, Audi car rental to the relevant departments. Industry observers believe that despite the latest "directory" for joint venture brands had a "one size fits all" type of dischargeIn addition, but is policy "love" new Faw red flag of the future must depend on excellent quality, to block a joint venture brands "yoyo" and close competition from other brands. However, the "hat brands now collectively in the short plank a clear core competence, in particular lack of brand premium. "In March 2011, the national" two sessions, "great wall Motors (60,1633, unit) General Manager Ms Wang in the proposal so that; Vice President Dong Ming great wall company the problem put it more bluntly: "currently independent brand enterprise of technical strength, solid market a-class car, brand reputation, making system, meeting the demanding quality requirements of consumers, has been successful. "The spring of 2008, newChina interviewed by reporter Li Anding in the Faw Group Chairman Geng Zhaojie, attempted to restore the Faw red flag stoppages when the historical roots, Geng Ye recalled: "red flag stoppages, high oil consumption is a direct cause, but quality issues may be a more serious problem. "" China Faw group now silence (red flag), government procurement, should be concerned more than excited. Because the AudiMature brand competitiveness, new red flags can be recognized and the quality was high on long term use (they) maybe there are confident enough. "Said Faw insider said:" what's more, there are many self-possessed contestant across? "At the end of 2011, accepting an interview with the weekly financial state of Zhejiang Geely Group Chairman Li shufu complained, Volvo, because at home there is no thawChinese records, authorized Volvo cars can only be a foreign brand in future not to independent brand identity into government procurement list. "The Europeans are wondering, Volvo is you Chinese, why is that? "Jia xinguang industry experts pointed out in an interview with the weekly financial state as early as in August 2010 compared with Ford Motor complete VolvoEquity after the delivery of the car, Li shufu, revival of Volvo cars now and in the future, locking in domestic public procurement markets. "Volvo car or be directly positioned slightly below the Audi brand in the future, but will loose significantly in price in order to this cut in bus purchase. "On this basis, industry analysts generally believe that Li shufu, Geely automobile's future once you get through a VolvoCar "is a foreign or a brand" identity definition of embarrassing, Volvo cars into government procurement list would be just that face the competition quickly and new Faw red flag. Therefore, which is scheduled for 2012 comeback of latest generation Hongqi C131 h platform products, once into the official car market in the future, in addition to the technical level would be in directly with AudiParameters, a need to direct a close battle in the market outside the home-made Volvo sedans of ultra high performance, excellent if there is no "killer apps" and other brands in the future in "feeding the wolves" in the passive.����Resurgent challenges despite the pressure, Faw Hongqi brand, revival of plans for a long time. However, mass production for new Hongqi car schedule untilThe end of August 2010, by Zhang Pijie, General Manager of Faw car care giving: "(Faw) Renaissance (red flag) program has really started. Is currently preparing production of Hongqi C131 models, this car will be in production the end of 2011. "But time pointer has entered in 2012, the complex and time to market for Faw red flag groupTop secret.����What was repeatedly delayed by Faw group complex production of Hongqi car schedule? The sources from within the Faw said: in addition to political timing considerations, China FAW Group senior public servants do not wish to repeat previously launched car Hongqi HQ3 fail awkward. "So on the product research and development, quality control and brand building, they can. ��Financial state of the magazine learned in an interview, in order to ensure that the new generation Hongqi C131 models third "coming out" perfect debut, China Faw group over the input for the project will be large. According to the insiders only, horse C131, Faw group over the years not only in the domestic development of Audi, Faw Pentium developed culture of Chinese technical experts in searchSet an empty, also attach great attention to the integration of German research and development resources, and "August 2010 Board of Faw car through a $ 3.1 billion investment in motion, 1.785 billion yuan renminbi to C131 project. And to carry out research and development supporting the "green light" and other invisible follow-up investment, almost always without the original capital. "However, with industry experts on thisAnalysis pointed out that confined to independent research and development in key areas is still catching up with the status quo of international advanced, new generation Hongqi C131 in key aspects such as engine and Powertrain Development, will absorb lessons Germany technology. "As a result, top red flags based on the l platform can technically have the strength and the Mercedes-Benz e-class direct competition, can the h platform products on Audi A6 par quality, nowShould not only listen to one side. While the "official directory" you could say that is a major boon for all brands. Red flag complex will be inclined by the Government, is now obvious. However, being so, Faw to well summarize the causes of complex failed twice before. "The anonymous expert considers that only under the original capital of the Faw group in basic research and development, produce trulyRed flag; will know how the products are precise positioning, organization of scientific marketing, brand. "Otherwise rely only on government procurement, success of the red flag car complex, remains unknown. Because any executive orders are final and cannot be treated about consumer products. ��
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